Perform research category related influencers on the given social media platform (Insta, FB, YouTube & Others)
Analyze influencers importance on the basis of content quality, audience segment and audience engagement
Identify suitable influencers and contact them for brand collaboration/promotion on their platform/channels/handles
Negotiate on budget and barter collaboration with influencers
Manage and Day to Day Follow up with influencers for content creation and posting for the product promotion
Suggest story ideas and product promotional scripts suitable for influencers and products
Regularly analyze the response and engagement on the collaborated posts
Prepare content creation reports on the response and engagement on the collaborated posts
Coordinate with celebrities for brand collaboration and promotion on their social media platforms